Persuasive Communication

1.

How to pitch a brilliant idea.

Coming up with creative ideas is easy; selling them to strangers is hard. Entrepreneurs, sales executives, and marketing managers often go to great lengths to demonstrate how their new concepts are practical and profitable--only to be rejected by ...
Kimberly D Elsbach (Harv Bus Rev, 200309)
pitch-brilliant-idea.asp

2.

The influence of opening statement/closing argument organizational strategy on juror verdict and damage awards.

This study examines the influence of the organizational strategy used to structure opening statements and closing arguments on presentation effectiveness in a simulated civil trial. Two organizational structures, a narrative and a legal-expository ...
Shelley C Spiecker, Debra L Worthington (Law Hum Behav, 200308)
influence-opening-statement-closing-argument-organizational-strategy.asp

3.

Power and control over children and young people.

This feature introduces you to theories of control and power and invites you to relate these to your own practice with children and young people and the values of your work place. Rights-based approaches to care are outlined and through reading and Time ...
Imelda Charles-Edwards (Paediatr Nurs, 200307)
power-control-over-children-young-people.asp

4.

Placing private health care: reading Ascot Hospital in the landscape of contemporary Auckland.

The closing years of the 20th century were a time in New Zealand dominated by health care reforms inspired by neo-liberal ideology. The result has been changing geographies of public and private health care providers and the evolution of a new discourse ...
Robin A Kearns, J Ross Barnett, Daniel Newman (Soc Sci Med, 200306)
placing-private-health-care-reading-ascot-hospital-landscape.asp

5.

The advice-giving role of female friends and relatives during pregnancy.

Disparities in prenatal smoking rates indicate the need for new smoking cessation intervention strategies tailored to low-income pregnant women. Information about natural patterns of advice-giving during pregnancy would facilitate this goal. This study ...
Caroline L Dunn, Phyllis L Pirie, Wendy L Hellerstedt (Health Educ Res, 200306)
advice-giving-role-female-friends-relatives-pregnancy.asp

6.

Implicational schemata and the correspondence bias: on the diagnostic value of situationally constrained behavior.

Drawing on G. D. Reeders (1993) schematic model of dispositional inference, it is hypothesized that perceivers tendency to draw correspondent dispositional inferences from situationally constrained behavior (i.e., the correspondence bias) can be due to ...
Bertram Gawronski (J Pers Soc Psychol, 200306)
implicational-schemata-correspondence-bias-diagnostic-value.asp

7.

Manipulation: searching for an understanding.

Manipulative behaviour is one of the reasons why some psychiatric professionals dislike personality-disordered (PD) patients and dislike working with them. Being manipulated arouses strong negative emotions towards the manipulator and can have severe ...
L Bowers (J Psychiatr Ment Health Nurs, 200306)
manipulation-searching-understanding.asp

8.

Manipulation: description, identification and ambiguity.

The word manipulation is frequently applied to some of the difficult-to-manage behaviours of the personality-disordered patient. However, the term is rarely defined, and a review of both the clinical and research literature shows that little has been ...
L Bowers (J Psychiatr Ment Health Nurs, 200306)
manipulation-description-identification-ambiguity.asp

9.

What factors are associated with a womans decision to take hormone replacement therapy? Evaluated in the context of a decision aid.

OBJECTIVES: To understand the factors associated with a post-menopausal woman deciding to take hormone replacement therapy (HRT) after reviewing a decision aid (DA) and having a counselling visit with her physician as well as the factors associated with ...
Heather D Clark, Annette M OConnor, Ian D Graham, George A Wells (Health Expect, 200306)
factors-associated-woman-s-decision-take-hormone-replacement-therapy.asp

10.

Real men choose nursing. Nursing schools and hospitals target men in their recruitment efforts.

In an effort to expand the nursing workforce, nursing organizations, schools and hospital recruiters are targeting men, who now comprise only 5.4 percent of the current ...
Susan Meyers (Trustee, 200305)
real-men-choose-nursing-nursing-schools-hospitals-target-men.asp